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Pocket Songbird x Lala Karmela: Raw Diamond

Together with Lala Karmela, we've created a limited essentials collection inspired by every woman's inner strength and beauty. Through this collaboration we wish to deliver a positive message of empowerment to all the women out there, to always believe in ourselves just as those tough unbreakable diamonds that we are.

 

 

 We decided to use raw diamonds as the main stone for this essentials collection, as diamond also happens to be Lala’s birth rock. A diamond is a symbol of purity and innocence, of love and fidelity, and embraces strength of character, ethics, and faithfulness to oneself and others. It encourages us to look at the struggles and hardships of life and see if the lessons and growth they've provided can be used in a positive way.

 

 

10% of all proceeds from this collection will go towards helping women in domestic violence situations through Lala's chosen foundation, LBH APIK. To learn more, visit their website at www.lbhapik.org

 

Watch Our Video Campaign

Photographer: Gianluca Fellini | Makeup: Lidiana Rusli | Videographer: Jasmijn Vonsée

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